Innovation through subtraction

Wow.. a great post from Tim Kastelle on Innovation Excellence. Tim is aligning his current reading about the natural world with innovation concepts, such as his recent post on the Coelacanth. This latest post is about the multi-dimensional insights a drawing (of a caracel) provides, as opposed to a photograph in understanding the subject. Good innovators, he argues, understand their customers similarly without the need for focus groups.

Click here to read the full article.

Snatching innovation from the jaws of a problem

I found this article on Associated Content where it provides a few examples on how innovation can be the silver lining to a problem. Two interesting examples including bottling water seepage from a train tunnel and turning tents into trousers.

Click here to read the full article here.

The Second Most Powerful Word in Innovation

by Roy Luebke

The second most powerful word in delivering new economic value (aka innovation) is effectiveness. Peter Drucker wrote extensively on effectiveness and the subject is worth reflecting upon when determining how and where to find growth opportunities an embarking on any innovation program.

Let’s begin by clearly stating what effectiveness is NOT:

• Efficiency
• Cost reduction
• Time management
• Automation
• Any other number of words describing task-oriented business

Read the full article by clicking here.

Roy Luebke is an innovation expert focused on discovering new, customer-driven opportunity areas to help define the future of a company. He is inspired by knowledge and learning, and applying structured tools and methods at the crossroads of strategy and innovation to achieve business growth.